Social Media Manager

We are offering an exciting opportunity for a talented Social media manager at our HQ in Porto. You will be responsible for creating original text and video content, managing posts, and responding to increasing the followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up to date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s
views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic, customer engagement.

JOB DESCIPTION

• Design and implement social media strategy to align with business goals. You will need to understand the big picture, outline goals, define your target audience.
• Perform research on current benchmark trends and audience preferences.
• Set weekly objectives and report ROI
• Understanding the essential for optimizing content for SEO, so search engines will rank high for your keywords and phrases on Google.
• Generate, edit, publish, and share engaging content daily. Using tools like  InVideo , Canva etc. to quickly create professional-level videos and images.
• Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency.
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
• Oversee social media accounts design visuals: timeline cover, profile pictures and blog layout.
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Stay up to date with current technologies and trends in social media, design tools and applications.
• Tactical execution attention to detail or to understand who you need to hire to maintain day to day accurate execution of the required tactics.
• Creative mindset. Understanding the creative process that provides creative content that engages with your customer and touches their hearts and not just their minds.
• Leadership and communication skills keeping the management informed, the team motivated and customers excited and engaged means knowing the art of communication. This includes presentation skills both verbally and written. A social media manager needs to manage! That means they need to be a leader.

THE IDEAL CANDIDATE

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field