Insignts – Shoppe Group https://shoppe-group.com Tue, 25 May 2021 10:09:14 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.3 https://shoppe-group.com/wp-content/uploads/2021/05/cropped-favicon-32x32.png Insignts – Shoppe Group https://shoppe-group.com 32 32 Haute Couture Fashion Week to hold physical shows in July https://shoppe-group.com/standing-with-our-bon-appetit-and-epicurious-teams/ https://shoppe-group.com/standing-with-our-bon-appetit-and-epicurious-teams/#respond Tue, 11 May 2021 06:03:25 +0000 https://shoppe-group.com/?p=370 The Fédération de la Haute Couture et de la Mode has confirmed that the next edition of Haute Couture week in July will feature physical shows and presentations.

In a short statement, French fashion’s organizing body, said: “Depending on the evolution of the sanitary situation, the physical events may welcome guests in accordance with a specific health protocol and conform to measures determined by public authorities.”

Paris Haute Couture Week will take place from July 5 to July 8 and all designers will also have their show broadcast on the Fédération’s digital platform.

Chanel has already confirmed that it will stage a couture show with “guests”.

A provisional autumn/winter 2021 calendar will be published the week of June 7.

16 members will be present on the calendar: Adeline André, Alexandre Vauthier, Alexis Mabille, Bouchra Jarrar, Chanel, Christian Dior, Frank Sorbier, Giambattista Valli, Givenchy, Jean Paul Gaultier, Julien Fournié, Maison Margiela, Maison Rabih Kayrouz, Maurizio Galante, Schiaparelli and Stéphane Rolland.

Alongside Atelier Versace, Elie Saab, Fendi Couture, Giorgio Armani Privé, Iris Van Herpen, Valentino, Ulyana Sergeenko, and Viktor and Rolf as corresponding members.

There will also be several guest members for the autumn/winter 2021 season Aelis, AzzaroCouture, Balenciaga, Charles de Vilmorin, Christophe Josse, Georges Hobeika, Imane Ayissi, Julie de Libran, Pyer Moss, Rahul Mishra, RVDK Ronald Van Der Kemp, RR331, Vaishali S, Yuima Nakazato, and Zuhair Murad.

 

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How brands are using hashtags to spread positivity https://shoppe-group.com/how-our-brands-are-using-hashtags-to-spread-positivity/ https://shoppe-group.com/how-our-brands-are-using-hashtags-to-spread-positivity/#respond Mon, 27 Jul 2020 06:00:11 +0000 https://shoppe-group.com/?p=362 The humble hashtag. A staple of our daily social media scrolls. As we turn to platforms like Instagram more than ever during this difficult and unprecedented time, our brands have been using hashtags in clever, unique ways to grab our attention and spread positivity.

Here, we explore some of the creative hashtag campaigns our brands are behind.

#SoñamosJuntos

Vogue, Vanity Fair, GQ, Glamour, AD and Condé Nast Traveler have collectively created a hashtag #SoñamosJuntos, which translates as ‘Dreaming Together’. Running throughout the content of all brands in their May issues, the hashtag aims to spread a message of hope.

At a time when readers look more than ever to the media for companionship and inspiration, as well as to feel connected to their communities, the teams at Condé Nast Spain’s titles have adapted to this situation.

Natalia Gamero del Castillo, CEO of Condé Nast Spain, explains the strength that has driven this project: “In our May issues, which come to light in a different and strange world, we wanted to recover our ability to dream like a balcony that looks out over our memories and evokes their beauty. For the first time under a common slogan, “Dreaming Together”, the six titles of Condé Nast Spain – Vogue, Vanity Fair, Traveler, GQ, Glamour and AD -, each from their own perspective and with their own voice, write a love letter to the world, remembering all that is worth fighting for and appealing to those features of humanity that are now more necessary than ever.”

#Litaliasiamonoi

Vanity Fair Italy is behind the hashtag #litaliasiamonoi which means ‘We are Italy’. The hashtag’s aim is to celebrate the Italian unity and creativity which have always allowed the country to make the best of the worst situations it has endured in the course of its history.

Then #VFQuarantineStories is the hashtag used to describe a series of talks and performances featuring the biggest names from the art, culture and show business industries. #VFQuarantineStories gives a voice to these protagonists, but in a way that is forcedly different from the dimension of isolation in which we are all living. The hashtag wants to tell the stories of how these well-known faces are adapting to this “new normal”. The schedule of #VFQuarantineStories will continue over the coming weeks, so follow the hashtag now.

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